The handbook for focus group research

Focus groups: an overview

Research decisions

Maximizing the effectiveness of focus group research

Common mistakes in focus groups

The moderator

Focus groups and the technology revolution

Controlling the costs of focus group research

New moderating techniques

Global focus groups

Litigation focus groups

Focus groups with physicians

Focus group trends

Effective management of field services and recruiting

Threats to the focus group industry

A career as a moderator

Building business moderating focus groups

The role of the facility.