The visible librarian: asserting your value with marketing and advocacy

Book Cover
Author
Siess, Judith A
Publisher
American Library Association
Publication Date
c2003
Language
English

Description

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Subjects

Subjects
Advertising
Advertising -- Libraries
Bibliotecas (aspectos sociais)
Bibliothèques
Bibliothèques -- Marketing
Bibliothèques -- Publicité
Bibliothèques -- Relations publiques
Bibliothèques -- Services aux usagers
Consommateurs
Consommateurs -- Satisfaction
Consumer Behavior
Consumer satisfaction
Electronic books
General
LANGUAGE ARTS & DISCIPLINES
LANGUAGE ARTS & DISCIPLINES -- Library & Information Science -- General
Librarians
Libraries
libraries (buildings)
Libraries -- Marketing
Libraries -- Public relations
Library & Information Science
Library Services
marketing
Marketing de biblioteca
Publicité
Public relations
Public services (Libraries)
Relações públicas
Relations publiques
Satisfaction
Services aux usagers

More Details

Contributors
ProQuest (Firm)
ISBN
9780838908488
9780838998762

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