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Corporate communication and integrated marketing communication: audience beyond stakeholders in a technological age

Author

McDowell Marinchak, Christina L

Publisher

Lexington Books

Publication Date

[2023]

Language

English

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Subjects

Subjects

Business communication
Communication dans l'entreprise
Communication en marketing
Communication in marketing
Customer relations
Gestion de l'information
Relations avec la clientèle

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Contributors

DeIuliis, Sarah M. author

ISBN

9781498566827

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